AHV-Social Media
In my role as a Graphic Designer at Australian Health Vitality (AHV), I contributed to the visual growth of a diverse house of wellness brands. Working across multiple brands meant adapting to a wide range of aesthetic requirements. I assisted the senior design team in translating brand guidelines into engaging social posts. Beyond the screen, I played an active role during brand photoshoots.
Year
2023
Client
Australian Health Vitality
01 Celebrity Slim
I helped design organic Instagram content and EDMS for Celebrity Slim, a premier brand in the Australian health and weight management sector. My work centered on creating a digital environment that felt supportive and results-driven while remaining highly relatable to the brand's diverse audience.
AHV also owns the brand The Haircare Bear, so a major aspect of my role involved: Designing labels for new product launches, creating marketing and social media content and providing on-set support for photoshoots. I assisted in shooting and styling the images utilised across all social platforms for Australia and Malaysia. By engaging in the entire process, from capturing raw photography to delivering the final graphic output, I ensured that the visual direction stayed cohesive and impactful.
